This story from the Wall Street Journal describes a vibrant niche market – stationery. Although the U.S. Postal Service is on the brink of bankruptcy, there is a segment of younger people who are bringing back the old-school art of pen-and-paper communication. Ironically, this movement owes much of its popularity to blogs, Facebook, and Twitter.
It sounds like this is a lot about emotional connection. The fact that you have taken the time to write (literally, WRITE) a letter to someone perhaps says something about both you and the depth of your relationship with that individual.