This vest can make you cry


Here is the latest innovation from those brilliant minds at MIT.

It is a vest that, when connected to a specially-designed e-book, enables you to have the same emotional experience as the protagonist in the story.

This vest is not on the market and will not be anytime soon.  But looking ahead 20 years or so – something like this almost certainly will be available, won’t it?  If it is, what might the implications be for the arts or, indeed, for marketing?