Olson Zaltman CEO Lindsay Zaltman has been named to the Advisory Board of the University of Georgia Master’s of Marketing Research (MMR) program.
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Deep Metaphor Health Framework is First of its KindPittsburgh, PA – June 21, 2018 - Olson Zaltman, a pioneering marketing research firm, has launched a new healthcare specialty that will accelerate their…
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We are proud to introduce Furious Intent in Paris as our newest ZMET Global Partner. Co-Founder and CEO Sophie Malherbe is an experienced marketing and and business design consultant. President Pascal Minella boasts 20 years of…
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We are proud to introduce our newest global partner, Renaissance Strategic Consultants in India.The Renaissance ZMET team is led by Dr. Anindita Banerjee and Chandradeep Mitra. Renaissance Strategic Consultants are…
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Olson Zaltman has added veteran advertising executive Rob Scalea to its Board of Advisors.At WPP Rob served as Chief Strategy Officer for J. Walter Thompson/North America and CEO for The…
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Olson Zaltman’s James Forr will present his research on using metaphor to understand corporate climate and culture at the Spring 2018 Conference of the Academy of Business Research in New…
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Caitriona Daly will be speaking with to University of Pittsburgh students about how Olson Zaltman leverages qualitative market research today. Wednesday February 28th - 7-8PM - Cathedral of Learning - Classroom G8
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New York Marriott at the Brooklyn Bridge333 Adams StreetBrooklyn, NY, 11201United States (map)
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Olson Zaltman's James Forr and Professor Ianna Contardo from IE Business School in Madrid will present a webinar about the role of metaphor in buying decisions for the executive education…
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Office of Career Development and Placement Assistance3959 Fifth Ave. Pittsburgh, PA 15260 (map)
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Speaking Topic: Tapping into the Consumer UnconsciousSource:: http://www.terry.uga.edu/mmr/seminar-series
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FINDING THE UNCONSCIOUS DRIVERS OF CUSTOMER BEHAVIOR: AN OVERVIEW OF NEUROSCIENCE AND OTHER ADVANCED MARKETING TOOLS TO UNDERSTAND YOUR CUSTOMERS AT THE DEEPEST LEVEL. Presented by Lindsay Zaltman, Partner & CEO, Olson…
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