OUR CLIENTS

 Aside from being the most innovative and successful companies—many in the Fortune 100—our clients are naturally curious and open-minded.

They work to reinvent their worlds and themselves, and are interested in addressing big challenges in smart ways. We’ve conducted over 2,000 studies in over 40 countries. That represents a wealth of experience, but more importantly, trust. Explore some of our results below, and indulge your curiosity.

Olson Zaltman’s case study of AstraZeneca
Olson Zaltman’s case study of the Bill & Melinda Gates Foundation
Olson Zaltman’s case study of Campbell's
Olson Zaltman’s case study of Cartier
Olson Zaltman’s case study of Chase
Olson Zaltman’s case study of Colgate-Palmolive
Olson Zaltman’s case study of General Mills
Olson Zaltman’s case study of KFC
Olson Zaltman’s case study of Novartis
Olson Zaltman’s case study of PNC
Olson Zaltman’s case study of Danone
Olson Zaltman’s case study of Google
Olson Zaltman’s case study of Liberty Mutual Insurance
Olson Zaltman’s case study of P&G
Olson Zaltman’s case study of Shutterfly
Olson Zaltman’s case study of Del Monte
Olson Zaltman’s case study of Harrahs
Olson Zaltman’s case study of Microsoft
Olson Zaltman’s case study of Pepperidge Farm
Olson Zaltman’s case study of Toyota
Olson Zaltman’s case study of Einstein Bros Bagels
Olson Zaltman’s case study of HubSpot
Olson Zaltman’s case study of Molson Coors beverage company
Olson Zaltman’s case study of Pizza Hut
Olson Zaltman’s case study of Unilever
Olson Zaltman’s case study of Frito Lay
Olson Zaltman’s case study of Johnson & Johnson
Olson Zaltman’s case study of University of Oxford
Olson Zaltman’s case study of Pfizer
Olson Zaltman’s case study of University of North Carolina at Chapel Hill
 
Olson Zaltman’s case study of Whirlpool
Olson Zaltman’s case study of 23 & Me
 

OUR PROCESS

Over 20 years of experience in market research and consulting allows us to customize each project around our clients' individual goals - and deliver bespoke, tailored, and agile solutions they need to thrive. What enables us to be custom yet agile? The same careful listening Olson Zaltman uses in our respondent interviews, we first use with you. To listen to both your needs and to the core truths of your audience.

We'll help you align with your consumers and inspire your team to action - because we're as passionate about your brands as you are. In a world of world of challenging and contradictory information, we'll be your ally in cutting through the noise to bring clarity to the situation and your mission.

YOUR GOALS

Our methods are designed to provide insight into your most pressing and complex problems. Below is sampling of the cases in which we've helped other leading firms to overcome market challenges and gain an inimitable edge.

  • Bringing the voice of the consumer to the C-Suite

  • Tapping into a new market

  • Creating a new category

  • Game-changing innovation