Thanks to OZ friend-of-the-family Dr. Michael Mulvey for sharing this column about embodied cognition and ChatGPT.The Deep Metaphors that we use in our ZMET research are based on embodied cognition. We…
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OZ’s James Forr reviews Ritual by Dimitris Xygalatas in the latest issue of QRCA Views.
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OZ’s James Forr spoke at a parallel session at the Global Actionable Knowledge Exchange at Wharton today. The session was entitled “Capacity Development — Young People and Academia/Business/Development Community Perspectives.”
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With book bans and library de-funding in the news all over the US, here is a classic example of how library supporters in Troy, Michigan used psychological jiu jitsu to foil their…
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OZ’s Hannibal Brooks was a panelist for a discussion in Andrew Fournaridis’ course on brand management at the University of Pittsburgh last night.
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L’Oreal this week announced the acquisition of the Australian cosmetics brand Aesop. Aesop is a unique brand with a cult following. Some of that uniqueness comes from its store designs.…
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Olson Zaltman will have a booth at The Quirk’s Event in Chicago on March 27 and 28. On the 27th, at 9:45, Hannibal Brooks be on stage with Tyler Monroe…
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Unsplash / Tim Mossholder At the deepest levels, what motivates people? What are they looking for from their lives?A 2022 paper by Shigehiro Oishi and Erin Westgate in Psychological Review…
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OZ’s Head of Insights, James Forr, will present with Dr. Djordjija Petkoski of Wharton tomorrow, March 8, at the QUAL360 North America conference at the Gallup World Headquarters in Washington…
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OZ’s Jake Wax had the idea for this week’s Z-Files – a look at HBO’s new hit series, The Last of Us, which is based on a PlayStation video game of the…
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Lindsay Zaltman will present “Leveraging the Power of Metaphor: How to Create Deeper Connections with Patients and HCPs” at the 2023 Intellus Worldwide Summit this afternoon in Philadelphia.
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